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about oppein

about oppein

Founded in 1994, OPPEIN is China's No.1 kitchen and customized home decor brand, and the world's largest cabinetry manufacturer.

We design and manufacture high-quality kitchens, wardrobes, bespoke home furniture, bathroom products, interior doors,  aluminum windows & doors and home furnishing, capable of offering one-stop home decor products and solutions.

Output and sales of kitchen cabinet reached 850 thousand sets, ranking No.1 in the kitchen industry.

In 2022, OPPEIN's sales turnover reached USD 3.24 billion, harvesting its consecutive 29th years of growth. Output and sales of cabinets reached 6 million sets, ranking No.1 in the cabinetry industry. Our products have been exported to 118 countries and regions, and the total market value of OPPEIN exceeded 100 billion yuan (USD 15.3 billion) in March 2021.

In overseas markets, what sets us apart from our competitors is our Italy design, European quality, one-stop whole-house products & solutions, and reliable local services.

OPPEIN takes great pride in its extensive franchise distribution system. We have a productive showroom operation model and thoughtful support policies to help the franchisees win. Currently, we have a remarkable number of over 7,500 franchise showrooms worldwide to serve local retail businesses.

The global project business is another importance we attach to. We cooperate closely with builders, developers, contractors, and architects to develop different types of residential and commercial business; up to now, we have completed over 10,000 real estate projects around the globe, including some significant local landmark projects.

We achieve this through our unceasing striving for perfection, and the passion to satisfy an individual's needs for better home decor. Our vision is to make OPPEIN a modern, innovative company respected and loved by the people, held in the highest esteem in China, and emulated around the world.

Where there is home and love, there OPPEIN is.

milestone

2021

  • Leading the way against the trend, becoming the first company in the home furnishing industry with a market value exceeding RMB 100 billion, with sales exceeding RMB 20 billion.
  • The Central China Intelligent Manufacturing Base project is settled in Wuhan, marking the completion of Oppein’s national base layout of “southeast, northwest, and middle”
  • Selected into the third batch of national industrial and information service-oriented manufacturing demonstration bases, and passed the certification of the National Industrial Design Center of the Ministry of Industry and Information Technology
  • Established the home furnishing industry design competition "Pulens" to pay tribute to the creators of high-end home aesthetics

2022

  • Breaking the ice, acquiring Italian high-end home furnishing brand FORMER and launching a new high-end brand miform
  • Won the 7th Guangdong Provincial Government Quality Award
  • Was awarded the title of “National Industrial Design Center” and officially became a member of the fifth batch of national industrial design centers

2023

  • Breakthrough in transformation, signing Hu Ge as the global brand ambassador of Oppein
  • Launched the high-end door and window brand OTU. Implement organizational reform, create a marketing organizational structure that is consistent with the business model of Big Home, and evolve towards a full-scale Big Home